|Event photo for pi day party. I used the digits of pi and PhotoShop.|
I still stand by my almost everything in my original post on how to make a Facebook invite standout.
However, the internet is an ever-moving target, and there are two big changes I'd like to make to what I said before.
Facebook Invite Advice: Addenda
1. Don't just do Facebook.
This may seem like odd advice about a Facebook invite, or out of place. But as people leave or ignore Facebook because of privacy concerns, or just being overwhelmed by content, it's something to keep in mind. I have an email list I keep of people I know don't use Facebook or don't check it enough to see an invite. I learned this lesson the hard way, by realizing a good friend had missed several invitations....whoops. Learn from me, people. If some people never respond, try an email.
The nice thing is you can basically copy and paste your Facebook invite including date and time into an email, and just format it up a bit.
|And one did for a Goth costume/dressup gathering. It's busy but shrinks down well.|
2. Make an awesome scalable banner for your invite
When I first wrote about Facebook invites, back in the day, when we used to kick it old school, events only had square images. But now the invites have banners, and we have to up our game. Frustratingly, unlike with profiles, you don't get a separate square icon for the event and a banner, so you have to make a banner that looks good at full size and looks good shrunk down in a sidebar.
But because Facebook is so busy, you also want it to be eye catching and fun. While simple. Also, for reference, the banners/event photos are 851 pixels wide and 315 pixels tall.
My solution has been to use simple banners that have either big text or no text. Above is the image I used last year for Pi(e) Day on 3/14, and here it is in the small event page preview:
|Censored to protect the innocent.|
Mostly, have fun with it.